Aptly named, there is “something very special” about this brand.
A polychromatic splendor. Unique prints make a bold statement yet are balanced through with a carefree and ease of wear. It’s casual, imbued with something special.
Founded in 2021, the lovechild of Australian eccentric designers Matty Bouris and Ainsley Hutchence, in the small span of time since its birth, the brand has firmly asserted itself in the sphere. A name that’s hard to forget, a print that’s hard to define.
Shirts and pieces that are so loud they can’t be confined to a certain wear or style. It could be a shirt, it could be a dress. Designed to take you to all the variegated and far-ranging spaces in which life can take us…
Every piece is different, unique, but what makes them characteristically “special” is their loud and flamboyant print. Take the best-selling Geo dress, which turns the once conservative and conventional button up on its axis; a shirt where sunshine, sunshades, meander motifs and loud block prints all find a happy home.
Something Very Special is confidence and fun made tangible. Shirts and pieces that are versatile enough to be worn on a holiday… or imbue your everyday with a little color. Versatile enough to be worn as a casual piece or elegant to take you through the night. Chameleon-like, hard to define, hard to explain, but one thing that is certain is it will inject your wardrobe with zeal. Like a hint of chilli that adds life to a dish, a shot of tequila that adds life to a party.
In our realm of lazy coffee-shop brunches and Bondi- bronte walks, we favor a lax way of living with a dress-code to match. Simple styles, simple cuts which means initially this brand may feel a little loud, but slip on any of their pieces and it’s hard not to smile.
Each wear is guaranteed to feel like a party…
